EAT OUT CAMPAIGN
Marriott Bonvoy's Exclusive F&B Program
MARRIOTT BONVOY
EAT OUT
Eat Out with Marriott Bonvoy is the program for customers to savor amazing flavors and delicious discounts! This nationwide food festival promises two tiers of dining offers, with delectable dishes, set menus or beverage deals at 16 hotels and resorts all across the country.
Based on the campaign of Marriott Bonvoy, Chiic Digital has brought a standard & unique branding design, as well as additional Video Editing for ‘𝐄𝐀𝐓 𝐎𝐔𝐓’ which is applied for all members of Marriott Bonvoy in Thailand and Vietnam such as JW Marriott Phu Quoc Emerald Bay Resort & Spa, The Athenee Hotel Bangkok, etc.
Following ideas from the “Monday Madness” campaign we've done before, “𝐄𝐀𝐓 𝐎𝐔𝐓'' publish products’ layout is also inspired by the Polaroid style including the elegant line border for making the audience focus on the main subject, simultaneously embracing the key message of program “Eat Out”. All the fonts are the same used for ‘𝐄𝐀𝐓 𝐎𝐔𝐓’ - Aldine & Swiss - and Chiic Digital flexibly applies for main title, sub title to harmonize all the subjects in the visual display to satisfy the audiences' eyesight. Of course this branding design is suitable for all platforms on digital and all photo styles such as Food, Lifestyle, Space.
SOCIAL MEDIA
Key Visual for this campaign Eat Out can be diversely used for all formats of social media’s post, such as 1:1, 4:5, Cover, etc. Especially, it can get more interactions from audiences and make them stop to explore when coming across this sponsored post because of its harmony & elegance.
LANDING PAGE
Look at the Landing Page we've made! Following all the brand guidelines, Chiic Digital completely turned it into a professional concept in which people can easily access all the information of this F&B program and transfer from page to page smoothly.
Check it out: marriottbonvoyasia.com/R+B/local-discount/Food-and-Beverage-Promotions-Vietnam
DIGITAL SIGNAGE & POSM
Actually, the passerby or the guests of JW Hotels may enjoy these designs at many places. Our products are brought to the entrance of all JW Hotels or appear on the billboard in the public destination, which are promoting ‘𝐄𝐀𝐓 𝐎𝐔𝐓’ to provide public program information, convey internal communication to enhance brand recognition for customers who are attaching them.
Chiic Digital has also created this identical theme for all visual kits including POSM- Flyer in particular.
BRAND VIDEO
By the available video sources, Chiic Digital has created some dynamic videos to run this campaign. We apply the amazing transition, good preset, catchy effect, and adding the perfect melody for the video to make it attract the audiences' attention, then they will share to another and more people can become more aware about the 𝐄𝐀𝐓 𝐎𝐔𝐓 program.
Team Credit
Director: Chou Ng
Account Manager: Rosalie Dinh
Art Director: Quang Than
Producer: Nam Nguyen
Designer: Felix Truong
Editor: Thao Truong