BE A GENC

Come and join us to break the limit of being creative for hospitality industry

LET'S GROW TOGETHER

CREATIVE

CONSCIENTIOUS

CONFIDENT

CLEVER

CHIC

STRATEGIC

PLANNER

Da Nang

JOB DESCRIPTION

Support the Planning & Creative Departments
Taking charge of Integrated Planning while collaborating with Client Service & Creative.
Extract key observations from syndicated and client research
Clarifying the business/ marketing issues Client may share or not share in the brief
Performing market analysis & research on competition
Reconcile the differences between consumers’ current perception of the brand and the way in which the client wishes the brand to be perceived
Identifying potential problems and devising ways to rectify them
Design powerful primary research
Making sense of Secondary research data
Consolidate reports from all parts involved to create one final, actionable report with learnings and next steps
Ensuring the effectiveness of campaign execution.

WHAT WE OFFER

A competitive salary package with performance pay and annual bonus
Educational trips and annual company trip
12 days annual leave
Working Hours: Monday to Friday 9:00am to 6:30pm, 40 hours per week
Training courses with great career development opportunities
Social club with monthly in/out of office activities
Annual staff party and companywide team building days
Practical experience with current trendy marketing and advertising techniques
Shadowing, mentoring, and training opportunities with successful marketing professionals
Opportunity to participate in networking events, workshop, business trip to many hotels and resorts in Vietnam
Lunch support
Flexible schedule for students
Compensation available

REQUIREMENTS

Knowledge about Consumer Journeys; Channels Ecosystem; Campaign Plans; Execution Plans; Digital practices; Traditional Media; Social Networks; Brands and Communications Planning
Analysis & research skill: Strong ability to research and synthesize large amounts of data and information such as demographics, socio-economics and the market for the client’s product
Ability to conduct in-depth research and develop actionable insights.
Intelligence gathering techniques
Commission research as required to inform the strategy using both qualitative methods such as focus group discussions and structured interviews and quantitative methods such as demographic profiling and questionnaires
Strategic integrated thinking

Who Are We