Hotels · Green Beach Hotel Nha Trang
Green Beach Hotel Nha Trang
2024 - present · Nha Trang, Viet Nam
Chiic Digital partnered with Green Beach Hotel Nha Trang to strengthen the hotel's digital presence through integrated digital marketing and OTA management. The project focused on increasing online visibility, optimizing distribution channels, and driving sustainable booking performance across both direct and OTA platforms.
The Brief
The Scope
E-commerce OTA/Revenue
Digital Marketing
The Challenge
- Increasing online visibility in a crowded hospitality market.
- Strengthening the hotel's digital presence through consistent marketing activities.
- Optimizing OTA listings, pricing strategies, and promotional campaigns.
- Balancing OTA performance with long-term direct booking growth.
The Execute
Digital Marketing
Executed integrated digital marketing campaigns, managed social media channels, and developed engaging content to increase brand awareness and customer engagement.
OTA & E-commerce
Managed OTA distribution, optimized listings, implemented promotional campaigns, and refined pricing strategies to improve visibility and booking performance across major online travel platforms.
Performance Optimization
Continuously monitored campaign performance, OTA rankings, booking trends, and customer behavior to maximize digital marketing effectiveness and commercial results.
The Team
Bao Long
OTA/E-commerce Specialist
Ngoc Phuc
Marcom Executive
Hong Anh
Account Executive
Thu Thao
OTA/E-commerce Specialist
